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Terms of Service

Last updated: October 22, 2026

1. Acceptance of Terms

By using the Whitead Audit service (hereinafter referred to as the "Service"), you confirm that you have read these Terms of Service and agree to abide by them. If you do not agree with any part of these terms, please do not use the Service. We reserve the right to modify these terms at any time. We will notify you of significant changes via email or through a notice on the website at least 30 days before the changes take effect. Continued use of the Service after changes are made constitutes your acceptance of the updated terms.

2. Service Description

Whitead Audit is an AI-powered platform for auditing Google Ads accounts. The Service provides the following capabilities:

  • AI-powered audit of Google Ads accounts
  • Read-only use of advertising data — we only read your data via the official Google Ads API
  • Generation of audit reports with scores, findings, and recommendations
  • AI-generated action plans and a free AI Context Package with every audit
  • Weekly and monthly Google Ads account reports and a daily check on the Monitor and Pro plans

We continuously develop and improve the Service. This means we may add new features, modify existing ones, or discontinue certain features without prior notice, as long as it does not significantly affect paid services.

3. User Accounts

To use the Service, you must create an account. When registering, you agree to provide accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account and password, as well as for all activities conducted using your account.

  • You must provide truthful and up-to-date information when registering
  • You are fully responsible for the security of your account
  • Each account is intended for a single person
  • You must be at least 18 years old to use the Service

You must immediately notify us of any unauthorized use of your account or security breach. Whitead shall not be liable for damages caused by unauthorized use of your account.

4. Pricing and Payments

The Service offers the following pricing plans:

  • First audit — free: one per user, credited when you sign up (extra free audits can be earned through the referral programme)
  • Single audit — €39, one-off payment
  • AI Context Package — free with every audit
  • Monitor subscription — €29/month (4 audits per month, an automatic audit every 2 weeks, weekly and monthly reports and a daily check for 1 account)
  • Pro subscription — €49/month (15 audits per month, unlimited audit history, weekly and monthly reports and a daily check for up to 3 accounts)

You can switch a Monitor subscription to Pro at any time in settings: the switch takes effect at once, for the rest of the current period you pay only the price difference, in proportion to the days left, and get a proportional number of extra audits; from the next period the full Pro price applies.

Payments are accepted by Creem (creem.io), in euros. Creem acts as the Merchant of Record — the reseller of our services: Creem processes your order, issues the invoice, charges VAT or sales tax under the rules of your country, and handles refunds. Your bank statement will show “CREEM”. Purchases are also subject to Creem's Buyer Terms.

The final amount, including any taxes, is shown on the payment page before you confirm. Prices may change — we will notify you at least 30 days in advance. For active subscriptions, the new price will take effect in the next billing period after the 30-day notification period expires.

No refunds are provided for completed audits, as the digital service is considered consumed immediately upon report generation. For subscriptions, you may cancel at any time — access will remain until the end of the paid period; cancelling does not refund the current period. The full terms, including refunds of unused credits and the right of withdrawal for EU consumers, are set out in our Refund Policy.

5. Weekly and Monthly Reports

On the Monitor and Pro plans you can turn on reports for a Google Ads account, which makes it a monitored account. For that account, the Service produces a report on the previous week every Monday at 13:00 in the Google Ads account's time zone, and a report on the previous calendar month on the 1st of each month at 13:00. The Service also checks the account every day and alerts you if something stops working (the daily check). Finished reports are available in your account; we also email them to you if this option is turned on in your report settings.

  • The number of monitored accounts is limited by your plan: 1 account on Monitor, up to 3 on Pro. You can change the monitored account at any time by turning reports off for one account and on for another. The reports already produced for the previous account remain available.
  • Reports on the last full week and the last full month are produced right after you turn reports on only when they are turned on for that account for the first time; if you turn them on again later, the next report follows the schedule.
  • The limit applies only to reports and the daily check. Audits — whether included in your plan or bought separately — can be run on any of your Google Ads accounts.
  • If, after a switch to a plan with a lower limit, more accounts are monitored than that plan allows, reports continue for the account on which they were turned on first and are paused for the others. When your subscription ends, no new reports are produced, and existing reports remain available to view. Reports are also paused if access to the Google Ads account is lost (for example, the connection is no longer valid) until you reconnect it.

Reports are generated automatically from Google Ads data obtained in read-only mode. The figures reflect Google's data at the time the report is generated: Google may later update conversions for the last days of the period and reach. The text of a report — conclusions, possible causes of changes and recommended actions — is written by artificial intelligence. We check this text against the figures in the report, but it may contain inaccuracies or errors. Reports are for information only and do not constitute financial or professional advice; sections 8 and 9 of these Terms apply to them in full.

You can create a public link to a report. Anyone who has the link can view the report without signing in to the Service, so share it with care: the report contains data from your advertising account, such as campaign names, spend and results. You can revoke the link at any time, after which the report can no longer be opened through it.

Reports are kept in your account, including after you turn reports off for an account or your subscription ends. We keep the change history of a Google Ads account, from which a report takes its section on changes, for no longer than 62 days, and delete it 31 days after reports are turned off or paused for that account. We do not store the email addresses of the people who made the changes — only the type of author: a person, Google or another tool.

6. Data and Privacy

Whitead Audit accesses your Google Ads account data in read-only mode — we only read your data. We emphasize:

  • We work with Google Ads data in read-only mode — we only read your data
  • We NEVER modify campaigns, bids, or settings in your account
  • Personal data is processed in accordance with our Privacy Policy
  • What happens to your data after account deletion is described in section 10 and in the Privacy Policy

We take the protection of your data very seriously. For detailed information about how we collect, use, and protect your information, please refer to our Privacy Policy.

7. Intellectual Property

Audit reports, weekly and monthly reports and recommendations generated for your account belong to you. You may use them at your discretion, including sharing them with colleagues or clients.

The Whitead platform, including its algorithms, source code, design, trademark, and branding, is the intellectual property of Whitead. You are prohibited from:

  • Reverse-engineering the platform or its components
  • Copying or reproducing the platform's functionality
  • Distributing or reselling access to the platform to third parties
  • Using the Whitead trademark without written permission

8. Limitations of Liability

Recommendations provided by the Service are for INFORMATIONAL PURPOSES ONLY and do not constitute professional pay-per-click (PPC) advertising management advice. Specifically:

  • We do not guarantee specific advertising campaign results after implementing recommendations
  • The user is solely responsible for implementing any changes in Google Ads
  • Whitead's maximum liability is limited to the amount paid by the user in the last 12 months
  • Whitead shall not be liable for indirect, incidental, or consequential damages, including loss of profits, data, or business opportunities

Any actions taken based on the Service's analysis and recommendations are at your own risk. We recommend consulting with a qualified PPC specialist before making significant changes to your campaigns.

9. Disclaimer

The Service is provided "as is" without any warranties, whether express or implied. Specifically, we do not guarantee:

  • AI-based analysis may contain inaccuracies or errors
  • Google Ads data availability depends on the Google API's operation
  • Uninterrupted service operation — technical interruptions for maintenance or updates may occur
  • The suitability of the Service for specific purposes or needs

We make every effort to ensure the accuracy of the analysis and the availability of the Service, but we cannot guarantee them 100%. Use the audit results as one of the tools for decision-making, not as the sole source of truth.

10. Account Termination

You may delete your account at any time via Profile → Delete Account. On deletion we erase your email address, name, password and the stored Google Ads access tokens, delete the change history of your Google Ads accounts, turn off reports and cancel your subscription; you can no longer sign in to the account. Audits and weekly and monthly reports are not deleted automatically: they remain in our database without your email address or name and cannot be viewed in the app; public links to them stop working. On request, we will delete audits and reports completely. We keep payment records for as long as the law requires. Details are in the Privacy Policy.

We reserve the right to suspend or block accounts in case of violation of these Terms of Service, including:

  • Attempts to abuse the Service or circumvent restrictions
  • Providing false information when registering
  • Using the Service for illegal activities
  • Attempts to reverse-engineer or gain unauthorized access to the platform

If we delete an account, its data is handled as described above. If your account was blocked in error, please contact our support team.

11. Governing Law

These Terms of Service are governed by and construed in accordance with the laws of Ukraine. Any disputes arising in connection with these terms shall be resolved through negotiation. If the parties fail to reach an agreement, the dispute shall be submitted to the competent court of Ukraine in accordance with applicable legislation.

If any provision of these Terms of Service is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.

12. Contact Information

If you have questions about these Terms of Service, contact us: